Retail Vertical | Nexer
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digital ecosystem

At Nexer, we understand the challenges faced by retailers in adapting to the ever-changing demands of tech-savvy consumers. That’s why we are committed to being your trusted partner, empowering you with the latest insights, technologies, and strategies that will help you achieve operational excellence in the digital age. Explore our website to discover industry reports, case studies and services that will deliver measurable impact on your bottom line. 



Radical Retail is a comprehensive industry report covering the latest trends and technologies within retail. Explore business concepts to keep an eye on, review the hottest new technologies, and learn how to optimise your operations and create exceptional customer experiences that drive customer loyalty and revenue growth. Whether you are a small retailer or a multinational corporation, Radical Retail Report will provide valuable insights that will propel your business to new heights. 


Take the opportunity to dive into the minds of some experts in retail, who share their views on the industry’s next chapter.

challenges in retail

Today’s retail industry faces several challenges, such as meeting evolving consumer expectations, integrating digital and physical experiences, embracing sustainability, and adapting to changing marketing landscapes and business models. In this section, we will address challenges that retailers are facing, in the evolving retail industry. Changed consumer expectations and behaviour, such as a demand for integrated digital and physical experiences, is just one of many new demands from customers. Embracing sustainability and adapting to the changing marketing landscape and business models is another.

New Shopping Environments  

To succeed in the future, retailers must embrace platform ecosystems, omni-channel strategies, or niche-focused specialisation, and of course the development of AI. Transitioning to these models requires agility, capital, and capabilities. Circular business models that prioritise environmental sustainability are also gaining importance.

AI and new business models

The rise of e-commerce hasn’t eliminated physical shopping but rather calls for a “phygital” approach that combines physical and digital elements. Immersive technologies such as AR, VR, and 3D content are preferred by consumers, and retailers are experimenting with experience-based shopping to attract customers. 

Changed Consumer behaviour

The pandemic has led to a shift in consumer behaviours, with a growing demand for faster product delivery and more sustainable consumption. Retailers need to leverage technology, optimise logistics, and develop efficient processes to meet these expectations.


Sign up for this newsletter from Caroline Thorén, Nexer’s Retail Industry Partner, to stay informed on what’s happening in retail, from trends to technology and business development.

retail cases

how can we help?



Nexer offers you to sign up for a VIP meeting with our industry experts! You’ll get personalised guidance and recommendations to address your unique business needs in a collaborative and insightful session. The session is free of charge.


caroline thorén

VP Retail & COO Maverick

+46 724 53 53 00

fredrik axell

BA Manager Unified Commerce

+46 730 70 01 56