DESIGN & COMMUNICATION
TECH & DEVELOPMENT
BUSINESS OPERATIONS
STRATEGY, TALENT & MANAGEMENT
We analyse your website, identify areas of improvement and opportunities, and develop effective strategies to increase your visibility on Google. We then help you optimise the structure, technology, links, and content to ensure that beneficial traffic is driven to the site.
In step 1, we do the initial strategic SEO work with a solid keyword analysis. Here we take a closer look at relevant keywords (with good search volumes), your current ranking and how your competitors rank. Based on this, we can identify what content is needed.
To be able to address the content to your potential customers’ search behaviour, we also place the keywords in a funnel where we map them into top, mid and low funnel searches.
We also conduct a technical analysis of the website to see how it can be improved from a technical SEO perspective.
The strategic SEO work results in a prioritised list of activities that we continue to work on in the ongoing work to improve your SEO and ranking over time.
In step 2, we help you create quality and conversion content. If you want to do it yourself, or if you have a content agency doing it for you, we can help you project manage the content work and at the same time train you or your agency in creating SEO-friendly content.
Since SEO is a long-term strategy, the magic happens in the ongoing work. By continuously and purposefully improving the website both strategically and structurally, the selected search phrases will achieve top ranking on Google over time.
We work with all types of businesses, large and small. Therefore, we have chosen to offer our three main services (strategic SEO, content, and ongoing SEO work) in different packages so that you can easily find a solution that suits you. Of course, we are flexible and adapt to your needs.
“SEO is a long-term endeavour where good ranking can take months, sometimes years, if there is strong competition. In other words, it’s important to be persistent and goal oriented. After the initial strategic SEO phase, where we set the direction and develop a structured plan, the ongoing SEO work begins – and that’s where the results come.”