First launched in 2022, the Radical Retail Report was met with strong interest both in Sweden and internationally. This year’s forward-looking report explores once again the forces shaping and challenging the retail landscape, with a particular emphasis on how technology is redefining the conditions for both businesses and consumers. With a horizon set on 2035, the report tracks emerging developments through five thematic lenses – offering insights into the shifts that will matter most in the coming years.
What if retail could give more than it takes? In this first edition of Radical Retail Radar, we explore how the industry is moving from a “cowboy economy” to a spaceship economy – one that restores, renews, and regenerates.
Discover how the next generation of retailers are:
• Turning sustainability into strategy – from zero CO₂ to positive impact.
• Building transparent, circular value chains powered by digital product passports.
• Driving a second-hand and recommerce boom fuelled by Gen Z and affordability.
• Partnering for repair, reuse, and regenerative ecosystems.
• Designing stores and experiences with resilience, recycling, and emotion at their core.
The future of retail is neither physical nor digital – it’s phygital.
Discover how technology, AI and shifting consumer behaviour are redefining what shopping means.
In this edition, we explore:
• The rise of digital-first omnichannel and AI-powered personalisation.
• How Gen Z is driving a comeback for physical stores – with a twist.
• The next wave of AR, VR and conversational AI shaping immersive retail.
• Why agentic commerce (AI shopping for you) is closer than you think.
• How to move from omnichannel to infinity retail – where every interaction matters.
RADICAL RETAIL
From Manpowered to AI-powered
Coming soon!
MYTOPIAN RETAIL
From Me and the Marketplace to Me, my Friends and my dream World
Coming soon!
THE GREAT DATA-CHAOS
From War on Market shares to War on Data shares
Coming soon!
