Retail   - Nexer United States
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Digital Ecosystem

At Nexer, we understand the challenges faced by retailers in adapting to the ever-changing demands of tech-savvy consumers. That’s why we are committed to being your reliable partner, empowering you with the latest insights, technologies, and strategies that will help you achieve operational excellence in the digital age. Explore our website to discover industry reports, case studies and services that will deliver measurable impact on your bottom line.  



Radical Retail is a comprehensive industry report covering the latest trends and technologies within retail. Explore business concepts to keep an eye on, review the hottest new technologies, and learn how to optimize your operations and create exceptional customer experiences that drive customer loyalty and revenue growth. Whether you are a small retailer or a multinational corporation, Radical Retail Report will provide valuable insights that will propel your business to new heights.  
Download report 

challenges in retail

Today’s retail industry faces several challenges, such as meeting evolving consumer expectations, integrating digital and physical experiences, embracing sustainability, and adapting to changing marketing landscapes and business models. In this section, we will address challenges that retailers are facing in the evolving retail industry. Changed consumer expectations and behavior, such as a demand for integrated digital and physical experiences, is just one of many new demands from customers. Embracing sustainability and adapting to the changing marketing landscape and business models is another. 

New Shopping Environments  

To succeed in the future, retailers must embrace platform ecosystems, omni-channel strategies, or niche-focused specialization, and of course the development of AI. Transitioning to these models requires agility, capital, and capabilities. Circular business models that prioritize environmental sustainability are also gaining importance. 

AI and new business models

The rise of e-commerce hasn’t discarded physical shopping but rather calls for a “phygital” approach that combines physical and digital elements. Immersive technologies such as AR, VR, and 3D content are preferred by consumers, and retailers are experimenting with experience-based shopping to attract customers.  

Changed Consumer behaviour

The pandemic has led to a shift in consumer behaviors, with a growing demand for faster product delivery and more sustainable consumption. Retailers need to leverage technology, optimize logistics, and develop efficient processes to meet these expectations. 



Nexer US offers you to sign up for a VIP meeting with our industry experts! You’ll get personalized guidance and recommendations to address your unique business needs in a collaborative and insightful session. The session is free of charge. 


caroline thorén

VP Retail & COO Maverick

+46 724 53 53 00

fredrik axell

BA Manager Unified Commerce

+46 730 70 01 56