{"id":4422,"date":"2025-10-07T18:18:11","date_gmt":"2025-10-07T17:18:11","guid":{"rendered":"https:\/\/nexergroup.com\/us\/?page_id=4422"},"modified":"2026-04-01T15:02:32","modified_gmt":"2026-04-01T14:02:32","slug":"storefront","status":"publish","type":"page","link":"https:\/\/nexergroup.com\/us\/unified-commerce\/storefront\/","title":{"rendered":"Storefront"},"content":{"rendered":"
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Start<\/a>\/<\/span><\/div>\n
Unified Commerce<\/a>\/<\/span><\/div>\n Storefront<\/a>\n <\/div>\n
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choose the right ecommerce platform<\/h1>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<\/div>\n\n\n\n
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Choosing the right digital commerce setup is crucial to your business success. At Nexer Unified Commerce, we help navigate the tricky landscape of e-commerce, and give you the choice between Configured Commerce<\/strong>, Connected Commerce<\/strong>, and Commerce Connect<\/strong> \u2014 and the ability to power it all with our OwlStreet integration platform<\/strong> to make it seamless, scalable, and future-ready.<\/p>\n <\/div>\n <\/div>\n<\/div>\n\n\n\n\n\n\t

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which solution fits?<\/h2>\n\t<\/div>\n\n\n\n\n\n\n\n\n\n
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nexer connected commerce b2b\/b2c<\/h2>\n\t

We know the story; integrations are complex and time consuming. With Connected Commerce we ensure the integrations are seamless and the ground your digital business stands on, is safe and scalable. We offer a more modular and composable approach to digital commerce. It lets you select best-of-breed platforms \u2014 such as CMS, PIM, e-commerce engine, DAM \u2014 and connect them into a cohesive, scalable experience for both B2B and B2C.<\/p> \t<\/div>\n\n\n\n

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optimizely configured commerce<\/h2>\n\t

Avoid custom-built nightmares \u2013 and get flexible logic out of the box. Nexer uses Optimizely Configured Commerce, as the all-in one B2B e-commerce solution built for businesses with complex sales processes and customer-specific requirements. It comes fully equipped with its own built-in CMS, search, and UI layer, which means \u2013 you don’t have to build anything from scratch.<\/p> \t<\/div>\n\n\n\n

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optimizely commerce connect<\/h2>\n\t

At Nexer, we offer a complete solution based on Optimizely Commerce Connect and Optimizely CMS \u2013 a powerful combination for businesses looking to create seamless, content-driven commerce experiences. Built on a modern .NET architecture, the platform merges content and commerce into one unified experience. With built-in personalisation, A\/B testing, and campaign management, it\u2019s ideal for businesses that want full control, creative flexibility, and a platform that scales with them.<\/p> \t<\/div>\n\n\n\n

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OwlStreet: One Integration Layer for Every Platform<\/h2>\n\t

No matter which ecommerce setup you choose \u2014 Configured Commerce, Connected Commerce, or Commerce Connect \u2014 OwlStreet powers it all<\/strong>. As your centralised integration layer, it connects all key systems like CMS, ERP, CRM, PIM, and DAM into a real-time, unified infrastructure. This simplifies complexity, automates up to 80% of manual tasks, and gives your team full control over data flows like pricing, product structures, content, and orders. With pre-integrated capabilities, OwlStreet helps you launch faster, scale smarter, and future-proof your commerce solution \u2014 all from one powerful hub.<\/p> \t
Read more about owlstreet<\/span>\t\t\n\t\t\t<\/path>\n\t\t<\/svg><\/a><\/div>\n\n<\/div>\n\n\n

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Find the Right Ecommerce Platform for Your Business<\/h2>\n
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Choosing the right ecommerce solution can be overwhelming \u2014 but it doesn\u2019t have to be. Our free Ecommerce Platform Comparison Guide<\/strong> helps you evaluate and understand the key differences between Configured Commerce<\/strong>, Connected Commerce<\/strong>, and Commerce Connect<\/strong>.

Whether you’re a B2B company with complex pricing, a brand looking for composable flexibility, or a business ready to scale fast, this guide will help you understand the key differences, when to choose what, and how OwlStreet<\/strong> makes every option faster, simpler, and more scalable.<\/p>\n \n\n

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\n \n Download white paper<\/span>\n \n \n <\/svg>\n <\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n\n\n\n
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Commerce\u00a0Check\u00a0\u2013 A Quick Second Opinion on Your E-Commerce<\/h2>\n <\/div>\n
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Curious about how your e-commerce\u00a0performs compared to others \u2013 and what\u2019s actually holding back conversions?<\/strong>
With our\u00a0Commerce\u00a0Check, you get a fast, independent review of your site \u2013 packed with actionable insights, delivered within 24 hours. No strings attached, no big project required.\u00a0

What You Get:
Expert review of your homepage, product pages, and\u00a0checkout

Performance\u00a0check: speed, mobile experience, SEO, and accessibility

A short, clear PDF with 3\u20135 prioritised improvements, estimates, and next steps

Accessibility\u00a0check

Done in 1\u20132 days \u2013 flexible pricing depending on your needs
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We help you all the way<\/h2>\n
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Nexer is a one-stop-shop in e-commerce, and we favour long-term partnerships with our customers. We can support you in many ways. Let us help you with your e-commerce strategy, develop your business to meet future customer needs, improve your conversion rate or provide you with top-notch e-commerce consultants. Or why not do an e-commerce health check to ascertain how your e-commerce is doing? These are just some things we would love to help you with.<\/p>\n \n\n

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\n \n book a call<\/span>\n \n \n <\/svg>\n <\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n\n\n\n
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Ramp up your retail business<\/h2>\n
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Let Nexer set up your digital retail ecosystem.<\/p>\n

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GET IN TOUCH<\/h2>\n\t\t
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our esteemed partners<\/h2>\n\t\t
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